Season’s Greetings to all our clients! Once again we find ourselves at the end of another interesting year – and we’re wondering where on earth it went… The last twelve months have been eventful, with plenty of interesting and diverse projects to keep the Dynam team focused. Work has included a range of challenging projects, including OutThere Campers, which required…
The inversion of Salman Rushdie’s immortal line, exhorting a nation facing the first wave of healthy eating fascism, to feel OK about eating cream cakes, is how the copywriter usually feels when his/her expertise is rejected by a client as an unnecessary luxury. We’ve all been there – the fat, juicy job that comes in, the brochures, adverts and PR…
Every business has a brand. And it’s out there, talking about you, every minute of the day. But is it talking you up, or running you down? Lots of companies walking through Dynam’s door think they can order a logo and visual style, then draw a line under it and say, “Right – brand sorted.” But is it really that…
We’ve just heard that, in partnership with Real PR, we have been shortlisted for the prestigious CIPR (Chartered Institute of Public Relations) Pride Awards, for best integrated communications for the Scottish Information Commissioner. November 2009 saw Dynam and Real win a joint pitch to do work for the Scottish Information Commissioner. This involved an innovative creative concept to mark the…
Times may still be tough, but more and more Dynam clients are realising that to stay on top, strong brand presence and innovative marketing is essential. We’re also seeing a shift in the types of marketing that are being pushed forward and it’s no surprise that on-line marketing is coming very much to the fore. If the communication revolution is…
