Branding and Marketing Materials

The design of a brand and marketing materials

TreeZone is an exciting new aerial adventure course in the forests of Rothiemurchus. It features balance beams, Tarzan swings and a monster zip-wire ride. It lasts up to two hours and participants face 35 different challenges on an exhilarting journey through the forest canopy.

Dynam were commissioned to create a strong and memorable brand for TreeZone and a marketing brochure.

We created a bold and striking logo with the emphasis on fun and excitement. The figure clearly illustrates what the attraction is all about, supported by the strapline which uses a natural and weathered font. Our chosen brand colours and fonts tie in with the idea of getting back to nature. The brochure picks up on the branding themes and the photographs highlight that it is a great day out for all the family.