It’s always exciting when Dynam gets the chance to work with a brand new company starting from scratch.

That’s exactly the opportunity that arose when we were approached by Michael Surmon, an outdoor adventure enthusiast, to launch his campervan business.

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The logo.
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Campervan showing the Outthere van livery out in the wild.

Following briefings with the client to determine the business objectives and target market, Dynam worked on developing a name and visual concept, which centred on the enthusiasm and drive of the company owner, the wild Highland landscapes – and the sports pursued by the target market, which include surfing, snowboarding, skiing, climbing and windsurfing.

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Marketing material.

As well as the brand and logo – a silhouette of sporters in action – the Dynam team has worked on campervan and motorhome liveries, a range of exhibition materials including banners and marketing collateral.

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The Outhere Campervans website.

We also designed and built a happening, lively website, showcasing the campervans and the luxury motorhome aimed at family adventurers. It also includes features such as a regular blog, picture gallery and tours round the vehicles.

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