Who are we?
How to sum up a company of 23 individuals? The things that make Dynam a great place to work are also what keep clients working with us over many months and years. We’re always striving to do things better and we take a huge amount of pride in doing excellent work for our clients. What’s equally as important is that we all enjoy doing it. We get on with the job in hand and we help each other out: no egos required.
Meet the Team
Dynam first met Fiona when she was working for one of our clients, the Highland Hospice, on communications and fundraising for their hugely successful Project Build Appeal - but you could also catch her dressing up as Bobby the Bee when necessary! More recently, Fiona has been part of the communications team for the Scottish Fire and Rescue Service.
With a degree in journalism, Fiona brings an array of different skills to complement the current marketing team. Her specialist skills lie in both traditional and digital marketing, event management and PR.
Out of the office, Fiona is an outdoor girl who loves exploring new places in the Highlands and travelling further afield. She’s a keen runner and a big music fan, so you’ll often find her out in the wilds with her favourite tunes blasting in her ear – everything from 80s rock to disco!
Originally from Inverness, Rory studied marketing at the University of Strathclyde before moving into the recruitment industry. In 2009, he returned to Inverness and has since worked with a number of local businesses including Global Resources and Inverness Airport Business Park.
In his current post, Rory’s primary role is to raise awareness of Dynam’s high-level marketing expertise and attract new clients. His main focus is to identify potential prospects, introduce Dynam’s full range of online and offline services and build relationships with key decision-makers.
Away from Dynam, Rory, and his wife, Sarah, are both kept busy by their two young daughters, Anna and Mary. The two accompany their Dad to Inverness Caley Thistle games once a fortnight, making good use of the season tickets as they learn about the beautiful game.
RoryBlackBusiness Development Manager
Eleanor has more than 20 years’ experience of working in creative agencies in the Highlands, Edinburgh and London, particularly in the fields of marketing strategy, branding and media planning. She has excellent people skills and a flair for pinpointing what it is that clients are really looking for. As past president of the Inverness Chamber of Commerce, Eleanor has demonstrated her in-depth knowledge of the business scene in the Highlands and Islands.
Eleanor lives in Nairn with her husband, Campbell, their three sons and Effie the dog. She loves running and cycling, and now and again she books herself into a bike race or marathon for an extra challenge.
EleanorNeilsonJoint Managing Director
LisaAndersonSenior Account Manager
Charlene worked in the retail and hospitality sectors before coming to Dynam as office manager. She is extremely organised, and is also very good at organising the rest of us – an essential and (at times) difficult task! Charlene is a keen gardener and walker.
CarlyCarbarnsDigital Account Manager
Louise worked at a web agency on web design and social media before joining Dynam in 2012. As well as possessing excellent design skills, Louise is able to think strategically in terms of marketing and social media planning. She’s great at communicating her ideas to less visual folk too. Louise’s core skills are branding and graphic design.
As a STEM Ambassador, Louise gives talks at schools around the Highlands about marketing and branding. She also has a shoe addiction, but she’s trying her hardest to stay in remission.
After growing up in Conon Bridge, Gary spent ten years as second man on a drilling rig for a Site Investigation company based in Dingwall, taking occasional time out to travel to Toronto and New York with his brother. Deciding upon a change of direction, Gary studied Visual Communication at Inverness College for four years, before joining Dynam in October 2019 as a Junior Designer.
Gary has really enjoyed the friendly and welcoming atmosphere at Dynam, which has definitely helped him to settle in, and thinks the people he works with are the best thing about the job. He also likes the fact that every day, he’s continuously learning and able to contribute his skills and ideas to the creative process.
Outside of work, Gary is a big fan of Lego, films and TV. He likes listening to music, playing guitar and experimenting with cooking. He’s hoping that his ideal brief, to work on a project for the television or film industry, might come through the door one day. In the meantime, his personal ambition is to write, illustrate and publish a children’s picture book - as well as get some animation skills under his belt!
We’re delighted to welcome Alan Hercher – Dynam’s newest member of the marketing team! At 27, he’s already amassed an impressive CV, graduating from Edinburgh Napier University with 1st class honours in Marketing Management and Entrepreneurship.
He comes to Dynam fresh from a Marketing Coordinator position at MacGregor Industrial Supplies, and previous experience as a marketing executive in NYC with Dow Jones, where he learned about demand generation and content creation.
Away from the job – we will let him get away from time to time – Alan spends his time playing his guitar and writing song. He’s also into photography and often takes him camera out on long walks to shoot wildlife and landscapes, and has a passion for football, with distant links to ICT FC, Ross County FC and Clachnacuddin FC.
AlanHercherDigital and Web Manager
Karen has over 30 years’ experience in the design industry, much of it spent at Dynam. She is joint director with Eleanor Neilson and manages Dynam’s team of designers. Karen’s own area of expertise is exhibition design and build, and production management.
Karen likes going to Spain on holiday (for the extra-strong coffee and sunshine) and looking after her cat that thinks it’s a dog. Hailing from the other side of the Kessock Bridge, she’s also a big Ross County supporter.
KarenGreenJoint Managing Director
Kirsty came to Dynam fresh from university, with a first-class degree and a year’s experience working abroad on design and marketing projects for international clients.
Kirsty spotted Dynam’s original approach when she saw the job ad, made her first visit to the Highlands for the interview, and is now contributing her considerable branding and marketing skills and insights to the Dynam team. She recently made the move to the Glasgow office and is now working alongside David.
With outdoor sports a keen interest, Kirsty spends her time away from work making the most of all the physical challenges the Highlands has to offer.
KirstyWrightDigital Media Specialist
Following five years in a Glasgow design agency, Sarah came up to Inverness to strengthen Dynam’s valuable core skills, drawing on design for both print and web, including branding, typography, illustration and photography. Her previous job gave her plenty of time to explore the Highlands, so a job based in Inverness was an unmissable opportunity. She also brings the creative edge and brand acumen to Dynam’s digital campaigns creating infographics and animated shorts that make an impact online.
Now happily ensconced in her new location, Sarah is free to road cycle and snowboard, and soak up the scenery and night skies as much as she likes.
In the past John has been: on Top of the Pops, signed to the Beastie Boys' record label, and in the supporting act for bands such as the Foo Fighters and Gary Numan. He’s got his own record label and produces electronic music, while still performing live shows around the UK and further afield. As well as having a more exciting life outside of work than anyone else in Dynam, John has three sons and has built up the biggest collection of actual records that you’ve ever seen.
JohnClarkSenior Web Developer
David has been with the company since 2002 after initially being drafted in on a student placement. Dynam was so impressed with his ability to align creative thinking with marketing disciplines that he was offered a full time position and he is now a fully-fledged senior member of the design team. A clear understanding of business principles, strong creative acumen and good communication skills have made him an invaluable asset.
He is based in our Glasgow office so we mostly see his face across Skype, though he does sometimes come up the A9 and give his desk in Inverness a dust-down. When he’s not working on his West End tenement flat, David can be found with a camera around his neck, pretending to live in sunnier climes from a pavement café in Finnieston.
DavidMacGregorHead of Design
With more than five years' experience working within the public relations industry, developing award winning campaigns for clients, Catherine joins the Dynam team as an account manager offering experience across digital, PR and design.
Catherine is a Facebook accredited advertiser. Her role is to perform platform and online behaviour analysis, and develop and implement digital strategies including influencer marketing, content creation, budget optimisation and analytics tracking.
Outside of work Catherine enjoys travel, photography, food and the arts. Usually she’ll try to combine all of those interests - a new country visited each year, a new recipe for her cookbook, and as much art as she can absorb!
CatherineDuncanDigital Marketing Specialist
MargeAllanFinance and Systems Manager
Charlie joined Dynam in April 2019 as part of our design team. After a childhood spent in Tunbridge Wells, he went on to study Illustration at Solent University, Southampton.
After graduating, Charlie worked as an intern for London-based agency Cubo before being appointed lead designer at hospitality and events company, The Columbo Group, where he produced branding and promotional material for nightclubs, bars, festivals, restaurants, and anything else that fell loosely into the ‘nightlife’ category.
After turning freelance, he worked wherever the wi-fi signal was strong enough. His experiences include living in the French Alps for three years as well as spending a summer in Berlin. In between honing his design skills, Charlie has also been fortunate enough to travel, DJ-ing in quite a few places around the world.
Eventually, he met a Scottish girl in the French Alps, who convinced him to move back with her to the Highlands. Fast forward three years and Charlie has landed in Inverness and is now firmly a part of the Dynam team Charlie cites the best things about working with the team are cake, dogs and cool projects - in that order.
Away from the job, Charlie’s childhood interests in music and snowboarding have followed him into adulthood, joined by mountain biking and cooking. His dream brief would be a project called Around The World in 80 Plates, involving visiting a different country each month and producing a graphic or illustration inspired by a local meal. If you would be interested in funding such an activity, you know who to contact!
Louise hails from Inverness, and arrived at Dynam with 17 years’ experience in design and print - both as an employee and as a self-employed freelancer. Her sharp eye for detail and years of hands-on experience in producing print-ready artwork gives Louise an invaluable business-like approach to all aspects of design.
Away from the job, Louise makes the most of the spectacular outdoors, loves camping and plans regular summer escapes to the sun!
Jayne is an experienced marketing professional who has worked in-house for companies ranging in size from less than ten employees to over 3,000. Jayne offers a mix of creative and commercial skills, providing Dynam’s clients with copywriting, project management, digital marketing and social media support.
Outside of work, Jayne likes getting outdoors to run, mountain bike or snowboard, and in 2013 she walked the length of New Zealand, all 3,064km of it.
JayneClarkBrand and Content Specialist
NikitaLaffertySenior Digital Account Manager
Amy came on board in 2019 as the newest member of our growing Glasgow office.
After graduating in International Business with Marketing from the University of Strathclyde, Amy moved to Inverness, beginning her career with the marketing team at Highlands & Islands Enterprise (HIE) in 2015. Working across a number of sectors including Regional Development, Strengthening Communities, Business Growth and Tourism, the highlight of Amy’s career has been leading on the development of HIE’s Year of Young People activities.
With the central belt beckoning once again, Amy had a brief stint with Scotland Food & Drink before joining Dynam, where she has settled into the Glasgow office very quickly.
Amy developed a love of writing and literature at an early age, and is a keen writer and blogger with dreams of becoming a published author one day. Her keen interest in design and graphics has lead to her developing her skills in this area.
This love of words and feel for design - combined with a flair for marketing and strong sectoral experience - has already made Amy a valuable addition to the team with lots to contribute. Dynam has yet to land her ideal client - a gaming company to let loose her creative and geeky streak - but we’ll work on it!
It’s hard to believe that Amy has time for other hobbies, but outside of work she can be found scaling the heights with her haphazard hillwalking group, indulging her passion for music, and travelling.
Following a childhood on the Black Isle, our newest recruit has always had a strong interest in developing his creative side, from the discipline of technical drawing to the freedom of expression he found in his secondary school art classes.
Taking his artistic talents further at university, where he studied computer animation and digital art, Gordon followed graduation by making the jump to working on computer animated TV productions in Glasgow. Here, he developed a strong suite of skills across many technical aspects of production.
Away from the day job, Gordon pursues creative projects in both analogue and digital environments, and can often be found lost inside his own virtual reality world.