Clear Thinking

We do branding, marketing, design and websites. And so much more. We work in a constantly evolving environment with a team full of specialists and often the lines between the different disciplines get blurry. This is a Good Thing: it’s where a lot of our best work happens. When we employ somebody new, they bring their own expertise and unique experience to the table.

We work with brand new small businesses and established corporations. We can work with you from the very beginning of a project, or step in to provide a standalone service at any of the project phases detailed below.

The big picture

We work collaboratively with you to achieve (and smash) goals. Our teams create a vision for measurably improving customer experiences and everything we deliver is strategic, targeted and measurable. That means starting from the right place.

We will work with you to plan and develop an effective strategy based on solid research, experience and insights. We use a combination of data, knowledge and experience to back up our recommended approach.

Workshops

Join a structured session with your team to get to the heart of your business and inform your brand, marketing, website or design project.

Marketing strategy

We’ll create an action plan for your business, to put your key messages in front of your audience and make them connect.

Brand strategy

Not sure how to stand out from the crowd? Let us look at what makes your business unique, and help you create a consistent brand presence.

Exhibition planning

Creation of cohesive large-scale layouts for multiple stands within an exhibition.

Market research

Delve deep into your audience and their buying motivations. Market research is a brilliant place to start any branding, design, marketing or website project.

Media planning & buying

We’ll recommend the best places to place your ads, and book space on your behalf. Our contacts mean we can negotiate the best rates.

Bringing ideas to life

When we produce something, making it look good is a given. Creative output needs to work harder than that: it needs to get conversions, create the right first impression and help you stand out from the crowd. By putting multi-disciplinary teams on every project, we can see it from every angle and make sure it not only looks the part, but achieves - or even surpasses - the goals we agreed together at the outset.

Branding

If you sliced Dynam open, you’d find branding tucked right into our core. Name generation, brand strategy, tone of voice, brands-from-scratch, rebranding and brand refreshes - our team loves a brand project of any flavour.

Design for Print

Print Is Not Dead! Speak to us about brochures, outdoor ads, packaging, point-of-sale, photobooks and print ads. You’ll find a wealth of knowledge in our team.

Exhibition Stands

From shell schemes to huge bespoke spaces with different zones, we’ve done it all. We’ve got years of experience in applying brands to 3D spaces and creating an experience for potential clients that lingers far beyond their visit to your stand.

Digital Content

This box isn’t big enough to list everything we do, but you know the score anyway - we’re talking animations, GIFs, graphics, display ads, email marketing and anything else you can think of that goes online and can’t be made in Microsoft Word.

Websites

We build fast, compliant and secure websites using our favourite CMS, Craft. Not only do you get a bespoke build, but we can help with copy, UX, brand application, design, user journeys and conversion optimisation too.

Film

We’re international filmmakers! Ooh la la! Seriously though, we do work with a number of videographers depending on our clients’ locations and needs. We’ll storyboard, write scripts, art direct, location scout, find voiceover artists and music, edit and apply motion graphics - whatever it takes to achieve your vision.

Copywriting

(The pressure to write witty and illuminating copy here is too great. Ask us to write about anything, just not copywriting please.)

Putting it out there

Great work should be seen. Our 20-year-plus history means traditional methods of promotion are always on our radar, while the digital world gives us ever-increasing ways to target and personalise messaging.

This is where our planning comes into force: any creative work is optimised for the platforms that will best reach your audience and we know how to structure campaigns to get results.

Social Media

Organic or paid-for, we’ve got your back. Strategy creation, channel set-up, audience development and roll-out: there’s so much more to social media than meets the eye and our experts can save you a huge amount of pondering time while creating scroll-arresting content.

Paid search and pay-per-click (PPC)

We love PPC. It’s both analytical and creative and for the right clients, it can be a real game changer for sales generation. Our specialist tools let us find out how people are searching for your products and services, so we can design campaigns that convert

Search Engine Optimisation (SEO)

SEO starts with your website build - it needs to tick all the basic Google-algorithm boxes such as having fast page load speeds. Beyond that, the opportunities are almost endless: content marketing, keyword analysis, local SEO, metadata optimisation...We can give you all the options and point out where you can make the most gains.

Email marketing

Email marketing is, in our opinion, one of the most underutilised channels. The results can be hugely impressive. Automation, user-focused design and carefully crafted copy all work together to guide people towards that ‘Buy Now’ or ‘Contact Us’ button.

Traditional Media

Dynam grew up in the non-digital age, and those skills have remained in the agency. Radio ads, billboards, press ads, posters...you name it, our design, artwork and copywriting teams will work together to get your brand out there. We’ve got great relationships with a range of printers and signmakers, so we can help you out on that front too.

PR

If you’ve got a story to tell, we’ll find it and help get it out there. Whether it’s an opinion piece in a broadsheet, a trade press business feature or a slot on the radio, we’ve got the contacts and the experience to put you where you need to be. By working with us, you get a seamless link between PR and marketing.

Keeping it on track

How do you know a campaign has been successful? Can you track somebody’s buying journey from the moment they click on your ad to making a purchase on your website? Measuring the effectiveness of a campaign or tracking your website’s performance is not just a box tick exercise for us. It’s how we learn, adapt and inform our future campaigns.

Campaign measurement & optimisation

Our tracking and reporting systems allow us to analyse and optimise campaigns to gain the best results and provide important data for future campaigns.

Google Analytics

We apply Google Analytics to every website we build (and Google Tag Manager, if you want it) and we also use it when we’re carrying out website audits and running campaigns to increase website traffic. It can be hard to sort through the huge amounts of data available - we can help you focus on what matters.

Website maintenance & support

The story of a new website doesn’t end when it goes live. Just as businesses constantly evolve, so should a website. We host and maintain dozens of websites on our secure hosting, and our web support is delivered by our in-house team.

Communication

Processes and systems - not the most exciting of topics, but we know that getting the supporting stuff right helps creative projects run so much smoother. We use project management software Basecamp to keep communications and documents in one place and prevent email overload.

Our principles

Be upfront

Hiding behind jargon is not our style. With us, you get straightforward communication and our honest professional opinion, even when that’s hard to deliver.

Get a second look

Every project is a team effort - we believe that this elevates the quality of all of our work.

Never stop learning

From each other and through training and development. We are genuinely passionate about and interested in what we do.

Keep it fresh

Our experience comes into play on every project, but we never follow a template - even if it has worked before. We question, listen and probe. Is this the best way to achieve the outcome that we need?

So...

No matter the size or scope of the project, the sector or the client, we apply the same principles. Every single time. These principles unite our people and our projects.